Tag Archives: Angela

HISPANICIZE HX DALLAS SET FOR 10/17/13–Details on the way


OFFICIAL Recap Video of Hispanicize 2013

This is the OFFICIAL Recap Video Hispanicize 2013 (#Hispz13) presented by Procter & Gamble. Now in its fourth year, Hispanicize 2013 is the annual Latino trends event for brands, journalists, bloggers, filmmakers and music artists.

The annual event brings brands, media, marketers, celebrities, filmmakers, innovators and bloggers together in a unique creative environment focused on creative ideas, innovation and best practices. The one of a kind Hispanicize event has become a launch pad for creative endeavors, new products, technologies, marketing campaigns, films, music, books and more targeting the trillion dollar strong U.S. Latino community. Be sure to save April 2014 for the Fifth Anniversary of the Hispanicize event.

Other Hispanicize 2013 sponsors include: AT&T, Disney Parks, Bing, Telemundo Media, Pandora, Google, Bumble Bee Foods, Tide, NASCAR, Charmin, Lowes, Coca-Cola, MundoFox, Sherwin-Williams, Ford, McDonald’s, The Clorox Company, Maseca, ViSalus, Swiffer, Fender, RadioShack, Transitions, Avocados of Mexico, UnitedHealthcare, NBC Latino, Yo Soy Segundo, The Axis Agency, Collective Bias, ESPN Deportes, The American Latino Museum, JeffreyGroup, NBCUniversal, Lanugo, Visit Orlando, Being Latino, DigiBunch, Fox News Latino, AARP, Business Wire, ASK Media Productions, Steady Image, Sensis Agency, PR Newswire, The Zocalo Group, El Sentinel, BajaLibros.com, The American Latino Museum, Marketwired, the Miami Marlins and The St. Augustine Visitor’s Bureau. Media partners include Latin Heat Media, Getty Images Hispanic, Media Moves, Voxxi, Mamiverse, PRODU, Hispanic Market Weekly, Latina Mom Bloggers, DigiBunch and the soon to launch Hispanicize Wire.


Key Takeaways, Memories and Other Highlights from Hispanicize 2013 by Manny Ruiz


I want to thank Manny Ruiz and Angela Sustaita-Ruiz, Co/Founders of Hispanicize in Miami for their wonderful 5 day event. I thank you for adding my quote to your event wrap up and showing love. “My friend Rikki Rincon told me he was particularly touched by Charo’s story because he used to underestimate her. After he heard her speak he found out that she had been very deliberate to control her image to get the hard earned – and sometimes controversial – opportunities she garnered. ”Manny, that woman was absolutely brilliant,” he said. ”All along she was the one who was playing Hollywood.” (Hispanic PR Blog) See everyone in 2014!


Key Takeaways, Memories and Other Highlights from Hispanicize 2013 by Manny Ruiz

HISPANICIZE 2013–Progressive Latinos/Progressive Growth

ImageUpon returning from Hispanicize 2013 in Miami I am still reviewing my experience like a movie.  In 2010, Manny Ruiz and wife Angela Sustaita-Ruiz ascended upon Dallas, Texas to launch their very first #Hispz10 and it was there, in my home city, that I would introduce myself to this great duo.  From panel sessions, to breakout sessions, to after party, I knew then Hispanicize was well on it’s way to become a great EVENT, not just your average conference.  Having met national contacts from Goya Foods, Univision, Telemundo and a wealth of bloggers, advertising and marketing pros I did not even know existed until Hispanicize happened.  Following this movie took me to Hollywood in 2011 where I immediately jumped in with extreme support and passion for the emerging market, all I said was, how can I help?  I immediately booked my registration, travel and offered to dj mix the official after party at the famous Conga Room at LA Live.  From global press coverage to creating the best connections, once again Hispanicize proved to be one success story after another.  2012 was held in Miami and things heated up in this Mecca for the Latino entertainment industry making way for the permanent home of Hispanicize in Miami Beach for 2013.

From Emilio Estefan, Rita Moreno, Charo, Carlos Ponce, Edward James Olmos, Lou Diamond Phillps, Gina Rodriguez, Giselle Blondet, Beto Perez (Zumba Founder), Nely Galan and so many others, Hispanicize not only open the doors for thousands of Latino progressives in the interactive, film, music, bloggersphere and social media industries, but it has opened the doors and minds of wall street for major opportunities to market to the fastest segment in the U.S. This information just in from hashtracking.com, #Hispz13 in a 5 DAY EVENT delivered this–> 6,575 Contributors, 29,385 Tweets, 20.33 million Reach and 195.29 million Timeline Deliveries from 4/9–4/14.  I ask you, how can your brand afford to not participate in this annual EVENT?

Latest social media research states Latinos in the USA lead the pack at 72% engagement, with African-Americans trailing at 68%, who are ahead of Caucasians at 65%.”—>(Source: Pew Research Center).  This coupled with the fact that 61% of mobile users that surf the web are also Latino in the USA.  These numbers will have a major impact on how companies prioritize the mobile market.  When speaking of the “General Market”, to whom are you referring?

Rikki Rincon